Summary
In 2024, Americans spent 23% less on streaming services, averaging $42.38 per month, down from $55.04 in 2023.
Factors include “streaming fatigue,” with 27.8% overwhelmed by the number of apps, and increased spending on cable/satellite TV, which rose 11% to $89.29 monthly.
Many switched to cheaper ad-supported streaming options, which hit a record 43% of subscriptions.
The average American now has two streaming services, watches four hours daily, and 26.5% share accounts with others, reflecting shifting viewing and spending habits.
Yes, “streaming fatigue” is the problem. It’s not that services are charging more for worse content. The enshittification isn’t the issue people are just randomly tired of streaming for unexplainable reasons. Very insightful.
Welcome to modern journalism, where we dance around the issue trying not to upset advertisers, and any info is incidental at best.
Breaking news: americans dont want to work 14h shifts, why are people getting lazy?
Yeah, Dwayne Johnson is cool and all… but maybe give someone else a shot. If Verizon didn’t give me free Hulu and Disney, we wouldn’t have them, getting rid of Prime this year, and Netflix is pretty close to the chopping block. I watch a lot of YouTube and pay to not see ads. Probably continue that for a while. Just don’t get the value and as I get older, just less interested in any of the content. I find myself going back and watching things for the past decades.
We can do Chris Pratt, or Jack Black. But it needs to be one of those 3.
They’ve carefully worded it as one of the problems. Not THE problem.
Gouging pricing, fewer interesting shows. Water flows downhill.
Don’t forget paying for the privilege of watching commercials. That caused me to cancel 2 subs this year.
I paid for the 4 screen 4k subscription for Netflix for ages, one of the reasons being that I could share my account with a good friend who was a student.
Then they decided to dictate who I can share with despite the fact that I’m paying for the ability to view on four screens simultaneously.
Now on the rare occasions I want to watch anything I find alternative ways.
I finally got my media server back up after being down for a couple years, and it’s a breath of fresh air. I didn’t realize how many great movies are just flat out not available to stream without “renting/purchasing” them.
And no more fucking ads.
People also have less disposable income. It’s easy to be lazy and keep a streaming service or two going that you’re not really using when money is flowing. When you have to cinch the belt, you tend to remember that you can cancel at any time and just jump from one service to another.
Assuming you don’t have more… piratic tendencies.
Yo-ho yo-ho
Yarr harr, fiddle dee dee
Every streaming service now hordes their decent IP and sprinkles it in amongst a vast pile of shovelware content. They prize exclusives but don’t adequately communicate what they have access to or why, or when the rights to that content expire.
There’s nothing more ridiculous than paying for two streaming services, having shared access to two more, and then realizing the old movie you want to watch is only available as an ala carte $1.99 rental on a 5th service.
At that point just Yarr that shit.
The trend will continue. You can’t bleed water from a stone. All of this has a ceiling.
People are likely spending less because they have to spend more in other areas. That won’t change, and wages certainly aren’t going up.
Every corporation everywhere cannot continue to increase profits year over year. It is a mathematical impossibility.
People are broke. Cut out the easy things first.
I cancelled my Netflix subscription just recently after being a member since 2001. I also cancelled YouTube TV and YouTube Premium last month. I will be cancelling Prime this month after I figure out what the implications are with my Prime credit card. That leaves Spotify which is heavily used by me and my family.
You just lose 2% on purchases from Amazon. You’d have to buy a lot from Amazon to not save money by cancelling prime. Like $7000
Different in different countries
I use my Chase Prime card for 5% back at Whole Foods markets plus whatever Prime discounts the card gets me.
How long until streaming services will “reflect customer changes” with “improved” price points that reflect their “premium service” and “premium content”?
Stream fatigue or subscription fatigue?
100% this. I refuse to take on any additional subscriptions. Now if I want a new subscription an existing one needs to be cancelled.
Well no shit. They do everything in their power to make the experience as shitty as possible, worse day by day. Insert surprised pikachu face
🏴☠️🏴☠️🏴☠️
Streaming services suffer from content delivery. Users stay in analysis paralysis looking for what to watch, ultimately watch nothing, and scroll on their phones instead.
Worse, they made the selection process insufferable by auto playing shows and movies while you’re trying to select/learn more.
Lastly, from like 2018 on, they started losing titles to other streaming services and it just got worse and worse of a service to invest in. And since then, prices have gone up, and stupid password sharing bullshit has made that worse.
In other news my hard drive collection grew this year
If I get anymore I’m gonna need an actual server rack, I already had to get a SAS expander card.
I use a nice app called BitTorrent.
I have a much harder time not only finding anything that interests me, but getting into something once I’ve started it. Not to mention maintaining interest to power through the whole thing. I frequently leave things half finished now. Whether this says more about the quality of streaming of late, or changes in my brain chemistry, I cannot say.
The last two shows I recall making it through were The Madness, and Black Doves; both on Netflix. Oh, and I can’t get enough of Lioness. That show is just SO GOOD.
Also the fact that it can be three damn years between seasons.
Yeah, season one of Severance was cool, but I barely remember any details beyond the main premise now that season two is starting in two weeks.
I’ve resorted to a rewatch of shows prior to their new season launch. Wheel of Time is one such show I’ve done this with; also Arcane - there’s so much to follow and my brain tends to just lose details over time for shows. I’ll be watching Severance season one again soon.
Better yet it gets cancelled without closure a season or two in.