Four years after launching a push for more diversity in its ranks, McDonald’s is ending some of its diversity practices, citing a U.S. Supreme Court decision that outlawed affirmative action in college admissions.

McDonald’s is the latest big company to shift its tactics in the wake of the 2023 ruling and a conservative backlash against diversity, equity and inclusion programs. Walmart, John Deere, Harley-Davidson and others rolled back their DEI initiatives last year.

  • b161@lemmy.blahaj.zone
    link
    fedilink
    arrow-up
    15
    ·
    3 days ago

    You mean a corporation never actually cared about social issues and just does what is seen as overall more profitable for the time?

  • Grainne@lemmy.dbzer0.comOPM
    link
    fedilink
    English
    arrow-up
    92
    arrow-down
    6
    ·
    edit-2
    4 days ago

    It’s interesting how quickly these companies are sensing the environment is safe for them to do this.

    I hope no one forgets this betrayal of humanity.

      • jaybone@lemmy.world
        link
        fedilink
        arrow-up
        7
        arrow-down
        1
        ·
        4 days ago

        You think the administration would somehow punish organizations to continue with DEI programs? What do you think that would look like? Maybe ICE raids, though that’s only going to work on certain people of color.

        • Kecessa@sh.itjust.works
          link
          fedilink
          arrow-up
          10
          arrow-down
          1
          ·
          4 days ago

          Just wait and see what happens with Costco, we’ll have the answer soon enough, maybe nothing, maybe something, but I’m sure president Musk/Trump will try to do something.

        • Lem Jukes@lemm.ee
          link
          fedilink
          English
          arrow-up
          6
          arrow-down
          1
          ·
          4 days ago

          They literally want to shut down whole government agencies for ‘wokeness’…

          • shani66@ani.social
            link
            fedilink
            arrow-up
            1
            ·
            3 days ago

            Shutting down the government would be much easier than attacking a rich private organization.

        • Optional@lemmy.world
          link
          fedilink
          arrow-up
          2
          arrow-down
          1
          ·
          4 days ago

          You think the administration would somehow punish organizations to continue with DEI programs?

          . . . Yes? What are their (in this case, McD) political goals? Deny them. Extort them for millions. Support their incompetent more right-wing competitors.

          • III@lemmy.world
            link
            fedilink
            English
            arrow-up
            2
            ·
            3 days ago

            …make a small comment on social media about it, leading to a boycott from their fevered masses and 4 weeks of nonstop conservative media coverage about how despicable of a company they are.

            Let’s not forget the tools they already use.

  • Maggoty@lemmy.world
    link
    fedilink
    arrow-up
    45
    arrow-down
    1
    ·
    4 days ago

    Oh no, the giant corporation that threw a rainbow filter on it’s PR page for June turned out to not actually care about human rights?!? I’m so surprised! This is my super surprise face! I have literally never been more surprised!

    Anyways…

    • john89@lemmy.ca
      link
      fedilink
      arrow-up
      1
      arrow-down
      3
      ·
      3 days ago

      Yeah, if this is what stops anyone from going there instead of their outrageous prices, they’re part of the problem.

  • Optional@lemmy.world
    link
    fedilink
    arrow-up
    9
    arrow-down
    1
    ·
    4 days ago

    I don’t care about McDs in any way except for them to disappear entirely, but seriously - whoever’s in their PR department is either unhappy, overworked, or possibly missing. All the McD’s stories lately are Not Good.

  • DogPeePoo@lemm.ee
    link
    fedilink
    arrow-up
    8
    ·
    4 days ago

    I quit eating McDonald’s ages ago. What a trash establishment both in food quality and in policy.

      • DogPeePoo@lemm.ee
        link
        fedilink
        arrow-up
        1
        ·
        3 days ago

        Great point! Shitty low quality food at outrageous prices.

        🎵Ba-Ba-Ba-Ba-Baaaa— I’m hatin’ it🎵

  • pyrflie@lemm.ee
    link
    fedilink
    arrow-up
    5
    arrow-down
    3
    ·
    4 days ago

    More like people aren’t applying. This seems like a concerted spin on their inability to staff locations.

    • femtech
      link
      fedilink
      arrow-up
      2
      arrow-down
      1
      ·
      4 days ago

      This is fear of trump and his gestapo.

  • Coreidan@lemmy.world
    link
    fedilink
    English
    arrow-up
    2
    arrow-down
    1
    ·
    4 days ago

    I don’t remember the last time I ate their shitty food. It’s at least been a decade and I have no real memory of the experience.

    The only time I visited one since then was to use their bathroom and only their bathroom. Thanks I guess.

    Fuck McDonald’s.

    • john89@lemmy.ca
      link
      fedilink
      arrow-up
      1
      ·
      3 days ago

      Their food really, seriously, isn’t that bad.

      It’s the price they charge for it and the amount we get that makes it not worth going.

      • Coreidan@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        arrow-down
        1
        ·
        3 days ago

        Their food really, seriously, isn’t that bad.

        Maybe you find it appealing but we’re going to have to agree to disagree.

        Their food is highly processed and all of it comes frozen. If you think this is the example of quality food then I don’t know what to tell you.

        Their food sucks.

        • john89@lemmy.ca
          link
          fedilink
          arrow-up
          1
          ·
          3 days ago

          Not really. Food that sucks is what you find from street vendors in third world countries that will almost guarantee you get sick if you eat it.

          McDonald’s food is very simple and processing/freezing doesn’t make it “suck.”

          You’re just subscribing to hyperbole to fit in with other people doing the same.

          I don’t expect more.

          • Coreidan@lemmy.world
            link
            fedilink
            English
            arrow-up
            1
            arrow-down
            2
            ·
            3 days ago

            More like you’re trying to justify your awful taste in food.

            Their highly processed food and high sodium content are great indicators of low quality food.

            Calling their food “simple” isn’t accurate at all. High levels of processing degrades food quality through stripping out nutrients.

            Just because you tolerate it doesn’t mean the rest of the world should.

            Remember the “pink slime” that made up their chicken nuggets? Ya fucking disgusting.

            Do better.

            • john89@lemmy.ca
              link
              fedilink
              arrow-up
              1
              ·
              3 days ago

              Umm, no. I think you’re misconstruing what I say by “it isn’t that bad.” I’m not saying it’s great. But it is decent. Compared to what other people have to eat, you’re not leaving much room to go lower in your criticism of McDonald’s.

              It’s okay, I don’t expect more from you.

              Remember the “pink slime” that made up their chicken nuggets? Ya fucking disgusting.

              Alright, go away troll. Blocked.

  • werefreeatlast@lemmy.world
    link
    fedilink
    arrow-up
    2
    arrow-down
    1
    ·
    4 days ago

    I’d buy more expensive burgers if the Hispanic, Asian, and Black women behind the counter were all white blue eyed tall men. $20 dollar big Mac? Sure! So long as you can’t make a hoop!

    • john89@lemmy.ca
      link
      fedilink
      arrow-up
      1
      ·
      3 days ago

      Yeah, it’s sad how much we’ve conditioned people to ignore how much things cost and what they’re really worth.