• Pandantic [they/them]English
    19·
    1 year ago

    Hmm… could this be why I like it better?

    Edit: Also, what is active users? I’m “active” on Facebook about once a month, yet on lemmy at least an hour a day. One is more active than the other depending on the threshold.

    • dan@upvote.auEnglish
      2·
      1 year ago

      Most platforms use “monthly active users”, which means a user is considered active if they use it at least once per month. If you look at articles comparing the number of users across several platforms, they’ll almost always be using monthly active users.

      The larger platforms like Facebook provide daily active users as well. Facebook has around 3 million monthly active users and around 2 billion daily active users.

      • Pandantic [they/them]English
        1·
        1 year ago

        So those are two separate categories - daily and monthly? I would assume the daily would be counted with the monthly, and that the daily would be a lower number.

        • dan@upvote.auEnglish
          2·
          1 year ago

          I would assume the daily would be counted with the monthly, and that the daily would be a lower number.

          That’s right :)

          What I meant is that some companies will release both the monthly and daily numbers, while others will only release the monthly numbers. If you look at the slides from Meta’s earnings reports (available here: https://investor.fb.com/investor-events/), there’s separate slides for monthly and daily active users, broken down by region (US and Canada, Asia-Pacific, Europe, and the rest of the world).

          Unfortunately Twitter no longer has to release this data since it’s not a public company any more after Musk bought it. Every publicly-traded company releases this data since investors need to know how things are going.