• Mango@lemmy.world
    link
    fedilink
    English
    arrow-up
    2
    ·
    5 months ago

    Why does game company need a publisher when they can host on Steam or one of it’s lesser competitors and pay YouTubers to get the initial word out?

    • nanoUFO@sh.itjust.worksOPM
      link
      fedilink
      English
      arrow-up
      1
      ·
      4 months ago

      Probably because they can also finance the games being made. Indie devs generally don’t have much money.

      • Mango@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        4 months ago

        Just take a loan. Build a portfolio to convince the lender. Hire some marketing people.