• Jesus@lemmy.world
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      25 days ago

      For those who like to comment without reading the post :/

      The figures from TD Cowen say that a 256GB iPhone 16 Pro Max costs Apple about $485 to manufacture, including the components, box, and assembly process. By comparison, the iPhone 15 Pro Max had a so-called Bill of Materials (BOM) of $453, about $32 cheaper than the newer model.

    • 5dh@lemmy.zip
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      25 days ago

      What? Each phone costs them hundreds of dollars to make. The profit margin is still large, but phones are not cheap to make.

      • fourish@lemmy.world
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        24 days ago

        If they’re not factoring R&D into the prices they’re doing it wrong.

        Some bumpkins would just calculate what the phone should be because of the cost of the components and not figure anything else into that.

        It’s Apple. Of course they’re not doing it wrong.