@jroper@ajsadauskas@TheOne - oh, people are definitely #PredictablyIrrational when making decisions - check out the 2008 book by Dan Ariely, especially the chapter about the disproportional power of free.
Yep, if you want people to use something less, make them pay for it every time they use it (there are no PT passes in Queensland).
Also, people rarely compare total car ownership costs, which some PT advocates are fixated on, vs fares. It’s per trip decision if you have a car already.
@jroper @ajsadauskas @TheOne - oh, people are definitely #PredictablyIrrational when making decisions - check out the 2008 book by Dan Ariely, especially the chapter about the disproportional power of free.
Yep, if you want people to use something less, make them pay for it every time they use it (there are no PT passes in Queensland).
Also, people rarely compare total car ownership costs, which some PT advocates are fixated on, vs fares. It’s per trip decision if you have a car already.