“They cared more about their own glory and wealth than they did about what built Apple in the first place – which was making great computers for people to use… They didn’t care about that anymore. They cared about making a lot of money. …They got very greedy… What they should have been doing was making reasonable profits and going for market share, which was what we always tried to do.”
“They cared more about their own glory and wealth than they did about what built Apple in the first place – which was making great computers for people to use… They didn’t care about that anymore. They cared about making a lot of money. …They got very greedy… What they should have been doing was making reasonable profits and going for market share, which was what we always tried to do.”
The odd thing is, this isn’t how he saved Apple? When he came back, they made drastically fewer products and maximised margins on those things.