“We’ve known for over a decade that people come to Reddit to talk about the products they love – take r/BuyItForLife for example, a community of over 1.5 million redditors who have been sharing recommendations and advice about their lifelong, must-have purchases since 2011. These updates will uplevel the search-and-discover experience for both brands and our users by tapping into our differentiated value as a hub for actionable conversation”

      • upperleft@sh.itjust.works
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        2 years ago

        I became aware of reddit over a decade ago because my friends told me about it.

        Lemmy will grow the same way if people find it to be a place worth sharing.

        • Furball@sh.itjust.works
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          2 years ago

          Lemmy will grow if it becomes simple for a normal user to sign up, and if people stop trying to use long-winded and technical explanations for how to join Lemmy and what it is

          • Rick@lemmy.world
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            2 years ago

            and if people stop trying to use long-winded and technical explanations for how to join Lemmy and what it is

            omg this, so many people who are trying to help make it easier to understand for the layman is doing way more harm than good. The average user doesn’t give a shit about this and telling them all the buzzwords and talking about how federation works is completely irrelevant to them.

  • tRFRmrNe8Nj2Kimc@lemmy.fmhy.ml
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    2 years ago

    With all the negativity surrounding API prices, this? Is what “new feature” they’re adding?

    It just feels so God damn out of touch.

  • planish@sh.itjust.works
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    2 years ago

    What is the seven hells is a “2H activation”?

    I can’t tell if marketing jargon means something or if they’ve had to invent a whole new language to avoid noticing that almost everything they do is bad for the people they do it to.

  • s20@lemmy.ml
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    2 years ago

    Welp, time to delete my Reddit account, I guess. I thought there was a (small) chance Reddit would come to their senses vis a vis the API, but with this shit, even if they do, who cares?

    Thanks, Reddit. It was fun while it lasted.

  • Showervagina@sh.itjust.works
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    2 years ago

    Jesus Christ Reddit just announce an sdk or that you’re working on a way to get ads in third party apps. That would solve everything.

  • Zamboniman@lemmy.ca
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    2 years ago

    by tapping into our differentiated value as a hub for actionable conversation

    Ugh… That marketing language makes me cringe hard.

  • briongloid@lemmy.ml
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    2 years ago

    So paid manipulation of the sub that was designed to inform users of genuinely good quality products, this probably will be the case for every major subreddit about any consumer product.

    Reddit is about to go significantly downhill.

  • Slayer 🦊@lemmy.fmhy.ml
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    2 years ago

    As someone who runs a small buisness and has paid for ads online. Why the hell would I want an ad on a platform where half of its users are planning to jump ship?

    • StarManta@lemmy.world
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      2 years ago

      That’s overestimating the number of users who are planning to jump ship for sure. We are the noisy ones because we have a lot to complain about right now. It probably more like 1-5% that are planning to leave Reddit indefinitely.

      The key word though is “planning”. Because that 1-5% contains an outsized portion of the biggest moderators, content creators, and active users. After we jump ship, Reddit is going to have more spam and abuse (and learn the value of the free moderation they’ve been getting up til now), and less valuable content once you get through that. So Reddit might end up losing half its users as it becomes more useless, even if it’s only a small fraction that’s planning to leave right now.

      • Tetreo@sopuli.xyz
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        2 years ago

        My reaction upon reading this is that I think you’re expecting too much, I think reddit will be fine without me, you or everyone else leaving.

        That’s okay though, the platform doesn’t need to fail for you to be happy moving on from it.

        • laxu@lemmy.ml
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          2 years ago

          It’s a stupid move from Reddit because all they needed to monetize 3rd party apps was to offer fair API pricing that the 3rd party devs could pass onto their users. Or alternatively tie 3rd party app API usage to having a Reddit premium account which directly brings the money to Reddit.

          On a platform heavily built upon the content provided by users, what could happen is that the platform loses the people who were writing good content and retains the people posting fluff - low effort memes, links to clickbait articles etc. That’s going to eventually push away users who were looking for more than that.

          On top of that if moderators leave, that leaves the platform open for a flood of spammers, scammers, bots etc which annoys the people still using it, eventually making more leave.

          Pushing more ads is just another nail in that coffin.

        • Pisck@lemmy.ml
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          2 years ago

          Are we defining failure by their standards, or ours?

          When my favorite communities were wrecked by being moved to front page, default-for-new-users and flooded with low effort content that may as well have been bot spam, it failed me.

          When they made an API policy that ostensibly allowed profitability (despite charging far beyond what they might make from ads on the official mobile app) and avoided training by AI (despite refusing to grandfather in known 3PA and offering to approve new ones), it failed me again.

          If I’m soon unable to access the site via the other interface without intrusive ads, it will fail me yet again.

          I won’t be surprised if others add more failures to this list.

          Maybe reddit makes money hand-over-fist from these changes without me, you, nsfw content creators, licensing / API fees from all current popular 3PA apps, and whoever else. I’m not eager to characterize this as success because VC’s get their money back.

      • zalack@lemmy.ml
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        2 years ago

        People forget that there is a huge bias in online engagement towards whoever is unhappy with a thing. You see it in gaming subs all the time. People who like the game tend to… play the game, while people who have a bone to pick are the ones who put it down and vent their frustrations online.

        Even if 80% of the comments about a game are negative, that 80% might all come from 15% of the player base who dislike it.

        I fear the same thing is happening with Reddit. It’s a very engaged 5% that’s making up 90% of the comments. I really hope I’m either wrong about that, or the without they very engaged 5%, the rate and/or quality of the content drops enough that it starts impacting engagement levels of casual users who aren’t as invested.

  • maynarkh@lemmy.ml
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    2 years ago

    uplevel the search-and-discover experience for both brands and our users by tapping into our differentiated value as a hub for actionable conversation

    This is peak corporate-speak. Is this real or satire?

    • PossiblyCapable23@lemmy.ml
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      2 years ago

      I see someone isn’t thinking outside the box for scalable solutions incorporating our corporate values - given all the moving parts, we need to leverage best practices in order to get buy in from all parties.

  • lixus98@beehaw.org
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    2 years ago

    This is incredible, reddit will become unusable with all those ads everywhere, it will effectively kill all the discussion that they are trying to sell in that article.

  • Bulletdust@lemmy.ml
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    2 years ago

    If yet another platform wants to treat me as a consumerised cash cow, I say screw that platform. With the economy the way it is, I can’t afford the products/services being peddled anyway.

  • Debs@lemmy.ml
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    2 years ago

    This is really sad for me. Appending reddit to Google searches was a way to get better information from the internet. Now that option is being polluted by reddit’s terrible business model.

    And adding reddit to searchers was a way to deal with Google’s shit search results. Results that are riddle with AI created, SEO, crap that cannot be trusted because the way the sites make money is to sell things.

    It’s sad for me to say but, the web is dying because the advertising model is not working out. The investors/share holders need for increasing profits will eventually cause the destruction of the reason people used their products. Google search is a great example of this.

  • Crackhappy@lemmy.world
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    2 years ago

    Well now I’m glad I deleted my entire history as well as my account. FUCK THAT. I haven’t been on FB, Twitter or any of that other data grubbing bullshit in years.

        • azimir@lemmy.ml
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          2 years ago

          Based on how Reddit keeps data, that’ll either make a massive legal overhead while they try to sort out the legal basis for keeping the data, then again for using it with 3rd party advertisers, then again when they’re told to delete it after a limited lifespan.

          Or, Reddit goes 100% dark in the EU.

          • Taubin@lemmy.ml
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            2 years ago

            Or they completely ignore and it and nothing happens until someone actually sues them and it goes through the courts, which could take years.

            • Klame@lemmy.ml
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              2 years ago

              I don’t have to sue them, in France if someone fucks with my data I can create a case on the CNIL website (the National Comission of IT and freedom) and tell on the idiots.

              Then the CNIL takes them on, and brings out the hammer of the law if needed.

  • Raphael@lemmy.ml
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    2 years ago

    They clearly got their priorities.

    Can we please abolish CEOs? The concept hurts the world.

    • j4k3@lemmy.world
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      2 years ago

      This has been on the back burner in my mind all day. Like, is narcissistic stupidity some kind of keyhole requirement to lead a company. As someone that was disabled by the the unpredictable stupidity of a random stranger, if humans were absolutely aware of the dangers of daily life, we would likely never get anything done. Maybe a CEO is the same; their only real function is as a random number generator.

      • YuzuDrink@beehaw.org
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        2 years ago

        I imagine it takes a certain kind of narcissism to look at “leading an entire company” and think, “yeah, I bet I’d be great at that!” The best CEOs are the ones who let their employees come up with the ideas and just make the final decisions. When the top is driving, IMO, the company falls over.