I used to like Jenny Mustard, but unfortunately at this point she’s a minimalist in name only. I get that her fashion content caught on and she’s pursuing that, which is understandable, but her older content was a lot more interesting to me personally.

I really liked that she was willing to explore ideas, for example she did a great video on why she doesn’t want kids. She just kind of did her own thing without worrying too much about doing what she was “supposed” to do, which I appreciated.

Watching less of these but still enjoy following:

• According to Nicole Canadian minimalist with interesting videos about lifestyle design, (FIRE, Minimalism, Stoicism, etc.)
• Simply Fatima Amiri- Kenyan rural minimalist, really interesting videos, different culture but many similarities, particularly in outlook
• Aki (Samurai Matcha)- A minimalist who is a school teacher living in a small village in Japan
• Joana Almeida - Architect who lives an productively minimalist lifestyle.

I’ve posted a list of ‘Extreme’ Minimalists on this site too.