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Usually better opinions on current events than people my age
I’d even say that young people today have better opinions on current events than people my age had when they were their age. Most late Gen Xers were always awful about politics, just pure end of history garbage. We’re the generation that grew up with AES being replaced by Pizza Hut and shock therapy, and the kids these days grow up with the planet being set on fire by capitalism, so this shouldn’t surprise anybody.
Ur-fascism should be understood and used as what it is, an essay on the semiotics of fascism. It works as a critique of ideology, and it works very well in that regard. What it does not achieve at all, because that lies outside of the scope of that essay, is explaining the historic and material roots of fascism, which is where the usual Marxist explanations come into play, such as the essay you’re quoting, or the definition by Dimitroff that expanded upon Stalin’s theory of social fascism, Trotzkis counterpoints to that (that put more emphasis on the role of the petit bourgeoisie), the (debatable and in my opinion subcomplex) “agent theory” used in the DDR or later post-colonial variations like the concept of Foucault’s Boomerang or Fanon’s writings. When used correctly, Eco isn’t contradictory to these, but complementary.