I use ATV with Samsungs due to their terrible interface. I prefer to utilize Sony’s XR processor and Google TV - great upscaling quality, same mirroring/airplay capabilities as ATV. Also, Sony’s backlit remote is truly great with direct buttons to Netflix, Disney, etc.
Apple watch is also useful for those who wish to reduce screen time. You can just park your phone when at home and wear a watch around the house so you don’t miss any important calls/txts/e-mails.