Google is feeling pretty pumped about a new way of showing you ads on YouTube
www.androidauthority.com
Google says pause ads on YouTube are getting a very positive reaction from advertisers. The company could roll them out widely soon.

YouTube first spoke about pause ads last year when it started trialing them in select regions. At the time, the company said that when you pause a video, it will shrink, and an ad will appear next to it.

Example:

“In Q1, we saw strong traction from the introduction of a pause ads pilot on connected TVs, a new non-interruptive ad format that appears when users pause their organic content,” Schindler noted. He went on to share that YouTube’s pause ads are “driving strong brand lift results” and “are commanding premium pricing from advertisers.”

Schindler didn’t share any timelines for when pause ads will start appearing on YouTube, but we know they’ll first roll out on smart TVs. The nature of these ads, including their duration, skippability, and more is still unclear. We also don’t know if Google plans to introduce these ads on YouTube’s mobile apps.

  • WizEnglish
    46·
    8 months ago

    Support PeerTube. It’s needing content, and it’s a little janky, but it’s federated.

      • Buttons@programming.devEnglish
        8·
        8 months ago

        A neat programming project would be to migrate YouTube videos to PeerTube for content creators. If a YouTuber decides to put their videos on PeerTube as well, it should be as easy as possible.

            • WizEnglish
              1·
              8 months ago

              The benefit of PeerTube is that it federates, so content can be followed and broadcasted to the Fediverse.

              • TangledHyphae@lemmy.worldEnglish
                1·
                8 months ago

                Sweet, do you have any links on how to set that up? My next goal is to set up my own lemmy.<mydomain> instance up so I can pull various things for my own aggregation. Last I tried, I had errors after the Rust compiling steps, need to try it agian.

          • WizEnglish
            1·
            8 months ago

            Does it federate with the Fediverse? That’s the point I was trying to make with PeerTube.