She says it like SI is a group of kids in their basement who say - “Let’s put on a show! We’ll call our friends” and there’s Ms Knix who, coincidentally, has just launched her bathing suiit collection but didn’t include the ‘special’ Papaya Collection in that launch. I wonder what she was saving it for? Sarah went to Cabo early to shoot the pics for it. Could it even be possible she was waiting to launch it at the SI event where Sarah was walking the runway? That can’t be true because Sarah says she got the call while she was in Cabo with Knix. Do they think we lack critical thinking skills or have problems with timelines?
Yes, they are absolutely banking on their audience’s lack of critical thinking skills. I get it—most people see a post on social media, take it at face value, and move on. But I think that’s what makes influencer marketing so insidious: it’s manipulative and based on a false narrative meant to sell products, without being as forthright as an ad or commercial. Birdie’s supporters don’t see her as a salesperson; they see her as a friend, as a brave woman fighting for women’s empowerment. Meanwhile, she’s just trying to get you to buy a bathing suit.
She says it like SI is a group of kids in their basement who say - “Let’s put on a show! We’ll call our friends” and there’s Ms Knix who, coincidentally, has just launched her bathing suiit collection but didn’t include the ‘special’ Papaya Collection in that launch. I wonder what she was saving it for? Sarah went to Cabo early to shoot the pics for it. Could it even be possible she was waiting to launch it at the SI event where Sarah was walking the runway? That can’t be true because Sarah says she got the call while she was in Cabo with Knix. Do they think we lack critical thinking skills or have problems with timelines?
Yes, they are absolutely banking on their audience’s lack of critical thinking skills. I get it—most people see a post on social media, take it at face value, and move on. But I think that’s what makes influencer marketing so insidious: it’s manipulative and based on a false narrative meant to sell products, without being as forthright as an ad or commercial. Birdie’s supporters don’t see her as a salesperson; they see her as a friend, as a brave woman fighting for women’s empowerment. Meanwhile, she’s just trying to get you to buy a bathing suit.
This needs pinned somehere.
You’re exactly right and that’s why I see Influencers as groomers and predators
Right!