The group — which plans to primarily focus on state-level races and a smaller number of congressional matchups — will target open, Democratic-held seats in the upcoming 2024 primary season.

The move signals a widening political focus for Hogg, who has remained a prominent voice in the youth-led, grassroots movement to curb gun violence since he and his classmates survived a mass shooting at their high school in Parkland, Fla., more than five years ago.

Some members of his activist cohort have already entered electoral politics, including first-term Rep. Maxwell Frost, D-Fla., who came to Congress after a background in organizing at March For Our Lives.

The first Gen Z member of Congress, Frost is on the advisory board for Leaders We Deserve, and his former campaign manager, Kevin Lata, serves as the group’s executive director.

To look for them now that they’re starting to graduate college or the first class of those activists are starting to graduate college or becoming eligible to run for office and trying to pick them and say, you know, we would like to help you run for office, we’ll supply you with all of the resources that you need and help basically coach you and hold your hand to get there, which is kind of the gap that’s in the space right now, for at least young people at the state legislative level.

But what our plan here is to do is help elect those young people in those open blue seat primaries, where for a very small investment, we can make a major amount of change in terms of the branding of that state Democratic Party, for example, to show a new face, a new generation.