I only know what I gleaned from quick glance at their Wikipedia page, which says they have 8.6 million digital subscribers. So the 240 million figure includes people who can run into paywalls, but I’m guessing the NYT might have some content that is isn’t paywalled, which complicates getting a sense of their ‘reach’. Which is why I said I make no claims that it’s a good comparison.
I only know what I gleaned from quick glance at their Wikipedia page, which says they have 8.6 million digital subscribers. So the 240 million figure includes people who can run into paywalls, but I’m guessing the NYT might have some content that is isn’t paywalled, which complicates getting a sense of their ‘reach’. Which is why I said I make no claims that it’s a good comparison.