Top Apple analyst says MacBook demand has fallen ‘significantly’::A top Apple analyst said Wednesday that shipments for MacBook computers will decline around 30% year over year.

  • TORFdot0@lemmy.world
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    1 year ago

    If you’ve gotten on apple silicon there really isn’t any reason to upgrade within the ecosystem yet. M1 is still amazing in terms of processing power to battery.

    And with Macs fetching premium prices, people are going to use their device longer and longer

    • steltek@lemm.ee
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      1 year ago

      M1 Macbooks were also the first “Not Completely Shit” Macbooks after many years of awful problems so there was pent up demand from Apple users for something worth buying. Now that the demand is satisfied, sales will return to a baseline.

      • whofearsthenight@lemm.ee
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        1 year ago

        I think we can probably also toss in demand from the pandemic. Lots of people suddenly had need for a new computer and now with return to school/office lots of those machines are probably seeing a lot less use. A couple of years ago the articles were “record demand for MacBooks.”

      • BigDaddySlim@lemmy.world
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        1 year ago

        Agreed, I’ve never been into the Apple ecosystem, but last time I needed a new laptop I bought an open box M1 MacBook Pro from Best Buy. I boight it solely off the Apple silicon being Arm based for power and efficiency. It’s been a great laptop and probably won’t need to upgrade it for a long time. When the battery finally gives out I’ll just replace that myself and keep going. Plenty of compute power to keep it going for what I do with it.

    • profoundninja@sh.itjust.works
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      1 year ago

      They’re definitely going to overheating or slow older Mac’s with the next OS update while adding very little.

      • natebluehooves@pawb.social
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        1 year ago

        At max usage, an m1 has a hard time overheating. The hardware is really good this time, and the previous overheating was due to insufficient cooling hardware.

        Even if apple adds features that run the cpu/gpu/neural cores as hard as possible, overheating is not really on the table the same way it was on x86 macbooks.

      • TheFeatureCreature@lemmy.world
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        1 year ago

        That isn’t how Apple handles it. Macbook models have a finite update support window. They will receive security updates after that window closes but no longer get major MacOS versions. That is how they incentivise upgrades.