• kautau@lemmy.world
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    1 year ago

    They will. This was most likely planned by their legal team in advance, will cost Facebook a negligible amount compared to their revenue and marked as a “risk.” And when they settle it will be a planned business expense, like a fine

    • frezik
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      1 year ago

      What would it have cost Facebook to come up with a different name?

      • frunch@lemmy.world
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        1 year ago

        ~$1,000,000,000,000 USD, which is why they’re trying to do it the “easy way”

    • SeabassDan@lemmy.world
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      1 year ago

      The legal fees alone while it gets dragged out in court will definitely hurt the smaller company.

      • squiblet@kbin.social
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        1 year ago

        That’s the strategy, of course. Throw a ton of lawyers at it and hope the other company just gives up.

        • kautau@lemmy.world
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          1 year ago

          Yeah they don’t even need to hire a law firm. They pay millions of dollars in retainer every year to keep lawyers on staff, so this is just someone’s day job to go through the motions