The article is about Kyutai, a French AI lab with an objective to compete with chatgpt and others with full open source (research papers, models, and training data).
They are aiming to also include the capability to use sound, image, etc… (according to this article (French) https://www.clubic.com/actualite-509350-intelligence-artificielle-xavier-niel-free-et-l-ancien-pdg-de-google-lancent-kyutai-un-concurrent-europeen-a-openai.html )
The post article also talks about some French context.
That’s thousands of salaries for a year, that’s not too bad for an unknown company. More than enough to produce something that can attract more funding. Many startups became successful with less funding.