• buhala@sopuli.xyz
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    2 years ago

    What the fuck? You’re already paying out the ass to get food delivered why are they shoving ads in your face?

  • 1993_toyota_camry@beehaw.org
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    2 years ago

    Video ads will run on the primary Uber app while users wait for their drivers to arrive and during their trips, said Mark Grether, vice president and general manager of Uber Technologies’ advertising division. They will also appear on tablets installed inside certain Uber cars.

    The Uber Eats app will play video ads after customers place orders and continue until their deliveries arrive; Drizly will run them in search results on its app and website as well as other areas of the site.

    Why do they think anyone will leave the app open after ordering, if it just plays ads nonstop? Is the idea that each time they load it to check their order status an ad starts playing?

    Audio for ads on the company’s apps will be muted by default, while users will need to manually turn off the audio and display components of the in-ride tablets, according to Grether. Ad inventory will initially be sold directly to buyers in the form of brand takeover packages, with only one company’s ads running during any single ride or transaction.

    In-car tablets with audio-enabled ads for a single company on repeat. Poor poor drivers.

    I bet the first thing a driver will say once a patron gets in is “you can click this button right here to disable the ad (please please please)”

    • dan@upvote.au
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      2 years ago

      Wait, so there’s ads playing in the car, but the driver doesn’t get any extra revenue as a result? Why would the drivers even allow that? If I were a driver and was forced to install those tablets, I’d probably just unsolder the speaker.

      • 1993_toyota_camry@beehaw.org
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        2 years ago

        Maybe they do get paid extra? I’m not sure.

        Or maybe they’ll prioritize drivers who have the advertising package. Wouldn’t want riders to get an inferior (read: less ad-filled) experience, now would we?

    • Briongloid@aussie.zone
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      2 years ago

      This is so egregious that it sounds like a scene from a cyberpunk movie. Almost humourously bizarre.

    • dan@upvote.au
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      2 years ago

      It’s worked for cable TV (and some streaming services) for a long time. I guess other companies want in on it too. Strange to see Uber doing it though.

  • Invader753@lemm.ee
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    2 years ago

    Uber and lyft both work on web mobile. Still a good reason to not use uber though.

  • ram@lemmy.ca
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    2 years ago

    I’m so fucking tired of advertisements. I’m sick and tired of it.

    • 2deck@beehaw.org
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      2 years ago

      Agreed… Augmented reality is going to be a nightmare hahah

      There are ways around adds; alternative apps, addblockers, roms and privacy focused browsers. The only mandatory adds are on street corners imo

      If adblockers didn’t work, I’d be living alone in the woods somewhere.

    • GIMC@beehaw.org
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      2 years ago

      This, I feel monetized. I dont like that feeling and it’s the one of the reasons i’ve stopped using reddit

    • eu@kbin.social
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      2 years ago

      That’s basically why I am here. I can’t go back to Reddit’s official app and its ads after using Boost and Joey for years.

  • Pekka@feddit.nl
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    2 years ago

    Apps that autoplay video adds really don’t respect people on mobile metered connections. Especially if these videos are 90 seconds long. This is such a greedy addition to an app where you are already paying for a product…